Beehiiv Pricing 2026: Every Plan, What You Actually Pay
Verified June 2026 · From a solopreneur who has used Beehiiv on Scale · 12 min read
Bottom Line – PassiveKit
Beehiiv Pricing 2026: What You Actually Pay
Launch is free up to 2,500 subscribers and genuinely useful – not a crippled demo. Scale at $43/month (annual) is the right plan for most creators: ad network, referrals, paid subscriptions at 0% platform cut. Max at $96/month (annual) adds branding removal and unlimited team seats – worth it only if you run multiple publications or have a team. Skip Max if you are solo.
Free forever up to 2,500 subscribers · No credit card required · Paid plans: 30-day free trial
Affiliate Disclosure: PassiveKit earns commission on Beehiiv referrals. Pricing is verified directly from beehiiv.com and updated monthly. Affiliate income never influences plan recommendations.
Try Beehiiv Scale free for 30 days
Full Scale plan access – ad network, paid subscriptions, referrals, advanced analytics. No credit card required on the free plan. 30-day trial on Scale and Max.
Start Free on BeehiivBeehiiv Pricing in 2026: The Short Version
Beehiiv has four plans. One is permanently free. The pricing structure is simpler than most email platforms – you pay by subscriber count, not by send volume. The catch: prices jump more steeply than competitors as your list grows past 10,000 subscribers.
Here is the complete breakdown – every plan, every subscriber tier, and what each one is actually worth.
Beehiiv Plans 2026: Full Feature Comparison
All plans include unlimited sends. Prices below are monthly billing rates. Annual billing saves approximately 14–16% depending on the plan.
| Feature | Launch (Free) | Scale | Max | Enterprise |
| Price (monthly) | Free | $49/mo | $109/mo | Custom |
| Price (annual) | Free | $43/mo | $96/mo | Custom |
| Subscribers | Up to 2,500 | Up to 100,000 | Up to 100,000 | Unlimited |
| Publications | 1 | Up to 3 | Up to 10 | Custom |
| Team seats | 1 | 3 | Unlimited | Unlimited |
| Custom domain | No | Yes | Yes | Yes |
| Ad network | No | Yes | Yes | Yes |
| Referral/Boosts | No | Yes | Yes | Yes |
| Paid subscriptions | No | Yes – 0% cut | Yes – 0% cut | Yes – 0% cut |
| Beehiiv branding | Yes (can’t remove) | Yes (can’t remove) | Removable | Removable |
| Advanced analytics | Basic | Yes | Yes | Yes |
| Automations | Basic | Yes | Yes | Yes |
| Podcast hosting | No | No | Yes | Yes |
| Sponsorship storefront | No | No | Yes | Yes |
| Priority support | No | No | Yes | Yes |
| Free trial on paid plans | – | 30 days | 30 days | – |
Pricing last verified: June 2026 directly from beehiiv.com/pricing.
Beehiiv Scale – $43/month (annual)
Ad network, referral programs, paid subscriptions at 0% cut, advanced analytics. The right plan for most newsletter creators in 2026.
Try Scale Free for 30 DaysBeehiiv Pricing by Subscriber Count
Scale and Max prices increase as your list grows. Launch is free up to 2,500 subscribers regardless of list size growth. Below is the full subscriber-tier pricing verified June 2026.
| Subscribers | Launch | Scale monthly | Scale annual | Max monthly | Max annual |
| Up to 1,000 | Free | $49/mo | $43/mo | $109/mo | $96/mo |
| 1,001 – 2,500 | Free | $49/mo | $43/mo | $109/mo | $96/mo |
| 2,501 – 5,000 | – | $79/mo | $68/mo | $139/mo | $120/mo |
| 5,001 – 10,000 | – | $99/mo | $85/mo | $159/mo | $137/mo |
| 10,001 – 25,000 | – | $149/mo | $128/mo | $209/mo | $180/mo |
| 25,001 – 50,000 | – | $199/mo | $171/mo | $259/mo | $223/mo |
| 50,001 – 75,000 | – | $299/mo | $257/mo | $359/mo | $309/mo |
| 75,001 – 100,000 | – | $399/mo | $343/mo | $459/mo | $395/mo |
Note: annual pricing rounded to nearest dollar. Exact figures may vary slightly. Verify at beehiiv.com/pricing before subscribing.
Each Plan Explained
Launch – Free Forever
The free plan is not a trial. It is a permanent tier with genuinely useful features. You get up to 2,500 subscribers, unlimited sends, a newsletter and website, landing pages, and basic analytics. Beehiiv branding appears in your footer.
What you cannot do on Launch: run the ad network, set up referral programs, charge for paid subscriptions, use advanced automation, or add team members. These require Scale.
Best for: anyone starting out who wants to test Beehiiv before committing. 2,500 subscribers is a meaningful threshold – you can build a real audience before spending anything.
Scale – $43/Month (Annual), $49/Month (Monthly)
Scale is the plan most newsletter creators should be on. It unlocks the features that make Beehiiv worth it: the ad network, referral and Boosts programs, paid subscriptions with 0% platform commission, and advanced analytics.
The 0% paid subscription cut is the headline feature. If you charge readers $10/month and have 100 paid subscribers, you keep $970 after Stripe fees. On Substack’s 10% model, you would keep $870. The gap compounds fast at higher subscriber counts.
The $43/month entry price applies to up to 1,000 subscribers on annual billing. The price increases as your list grows – see the subscriber table above for the full breakdown.
- Ad network – sell ad placements directly in your newsletter
- Boosts – get paid when you recommend other newsletters
- Referral program – grow your list by rewarding existing subscribers
- Paid subscriptions – charge monthly or annual rates with 0% platform fee
- Advanced analytics – open rates, click rates, subscriber growth tracking
- Up to 3 publications and 3 team seats
Max – $96/Month (Annual), $109/Month (Monthly)
Max doubles the cost of Scale for a specific set of additional features. The main additions: Beehiiv branding removal from your footer, unlimited team seats, up to 10 publications, podcast hosting, and a direct sponsorship storefront.
For solo creators: Max is not worth it. The branding removal is the most-cited reason people upgrade, but $60/month extra to remove a footer link is expensive polish. Only upgrade to Max when one of the following is true:
- You run more than 3 newsletters from one account
- You have more than 3 people who need platform access
- Beehiiv branding in your footer is actively hurting sponsor relationships
- You want to host a podcast alongside your newsletter without a separate service
Enterprise – Custom Pricing
Enterprise is for publishers with over 100,000 subscribers. It includes everything in Max plus a dedicated IP address, concierge onboarding, a designated account manager, Send API access, and custom subscriber limits. Contact Beehiiv directly for pricing.
Annual vs Monthly Billing
Annual billing saves 14–16% depending on the plan. At Scale entry level, that is $72/year saved ($516/year vs $588/year). At Max entry level, it is $156/year saved ($1,152/year vs $1,308/year).
The practical advice: use the 30-day free trial on Scale to validate your workflow. If Beehiiv fits after 30 days, switch to annual billing before the trial ends.
Hidden Costs to Know Before You Sign Up
Stripe Payment Processing Fees
Beehiiv charges 0% platform commission on paid subscriptions – but Stripe’s standard processing fee of 2.9% + $0.30 per transaction still applies. On a $10/month paid subscription, you receive $9.41 net. This is the same fee you would pay on any platform using Stripe, including Beehiiv’s competitors. It is not a hidden Beehiiv cost – it is Stripe’s standard rate.
Subscriber Count Increases Automatically
Your monthly cost increases automatically as your list grows past a tier threshold. Beehiiv notifies you before the increase. If you are approaching a threshold and want to stay on the lower tier, you can remove unengaged subscribers before the billing date. This is worth doing quarterly regardless of cost – list hygiene improves deliverability.
Content AI is a Separate Add-On
Beehiiv’s AI writing features are not included in any plan. They are available as a paid add-on. If you do not use AI writing tools in your workflow, this is irrelevant. If you do, factor in the additional cost before comparing Beehiiv’s plan prices to competitors.
Beehiiv vs Kit: Price Comparison by Subscriber Count
Kit (formerly ConvertKit) is the most direct competitor to Beehiiv for solopreneurs. Kit’s Newsletter plan is free up to 10,000 subscribers – more generous than Beehiiv’s 2,500-subscriber free plan. At higher subscriber counts, the pricing converges.
| Subscribers | Beehiiv Launch | Kit Free | Winner |
| Up to 1,000 | Free | Free | Tie |
| Up to 2,500 | Free | Free | Tie |
| Up to 5,000 | $68/mo (annual) | Free (up to 10K) | Kit |
| Up to 10,000 | $85/mo (annual) | Free | Kit |
| Up to 25,000 | $128/mo (annual) | $33/mo Creator | Kit |
| Up to 50,000 | $171/mo (annual) | $89/mo Creator | Kit |
| Up to 100,000 | $343/mo (annual) | $199/mo Creator | Kit (price) |
Note: Kit Creator plan pricing shown. Kit’s free Newsletter plan covers up to 10,000 subscribers with unlimited sends, making it significantly cheaper at low subscriber counts. Read the full Beehiiv vs Kit comparison for the feature-by-feature breakdown.
The price gap matters less than the feature fit. Beehiiv wins on monetization tools (0% paid subscription cut, built-in ad network). Kit wins on automation depth and digital product features. See the /beehiiv-vs-kit/ comparison for the full breakdown.
Which Beehiiv Plan Is Right for You?
Start on Launch if:
- You are launching your first newsletter and want to test the platform
- You have fewer than 2,500 subscribers
- You do not need monetization features yet
Upgrade to Scale if:
- You want to run paid subscriptions and keep 100% of revenue (minus Stripe fees)
- You want to earn from the Beehiiv ad network or Boosts program
- You have more than 2,500 subscribers
- You need advanced analytics and automation
Upgrade to Max if:
- You run more than 3 newsletters from one account
- You have more than 3 team members who need platform access
- Beehiiv branding is actively hurting your sponsor relationships
- You want podcast hosting included without a separate service
Consider Kit instead if:
- Your subscriber list is under 10,000 and you want a free plan with more headroom
- You sell digital products or courses alongside your newsletter
- You need advanced automation and conditional sequences
Ready to start your newsletter?
Start free on Beehiiv – 2,500 subscribers, unlimited sends, no credit card. Upgrade to Scale when you need monetization tools.
Start Free on BeehiivBeehiiv Pricing FAQ
How much does Beehiiv cost in 2026?
Beehiiv has four plans. Launch is free up to 2,500 subscribers. Scale starts at $49/month (monthly) or $43/month (annual) for up to 1,000 subscribers – price increases with list size. Max starts at $109/month (monthly) or $96/month (annual). Enterprise has custom pricing for 100,000+ subscriber lists.
Is Beehiiv free?
Yes. The Launch plan is permanently free for up to 2,500 subscribers with unlimited sends. It includes a newsletter, website hosting, landing pages, and basic analytics. You cannot remove Beehiiv branding or access monetization features (ad network, paid subscriptions) on the free plan.
What is the difference between Beehiiv Scale and Max?
Scale ($43/month annual at entry) includes the ad network, referral programs, paid subscriptions at 0% platform cut, advanced analytics, and up to 3 publications with 3 team seats. Max ($96/month annual at entry) adds Beehiiv branding removal, unlimited team seats, up to 10 publications, podcast hosting, and a sponsorship storefront. Max is worth it if you run multiple newsletters or need to remove branding. Solo creators should stay on Scale.
How does Beehiiv pricing compare to Kit (ConvertKit)?
At low subscriber counts, Kit is cheaper. Kit’s Newsletter plan is free up to 10,000 subscribers vs Beehiiv’s 2,500 free limit. Kit’s paid Creator plan starts at $33/month. Above 25,000 subscribers the pricing gap narrows. The key difference is features: Beehiiv’s monetization tools (ad network, 0% paid subscription cut) are stronger. Kit’s automation and digital product features are stronger. See the /beehiiv-vs-kit/ comparison for the full breakdown.
Does Beehiiv take a cut of paid subscriptions?
No. Beehiiv charges 0% platform commission on paid subscription revenue on all paid plans. You only pay Stripe’s standard processing fee of 2.9% + $0.30 per transaction. This is the main financial advantage over Substack, which takes 10% of all paid subscription revenue.
